Our Legacy
Some beauty is for a moment.
True elegance is for a lifetime, crafted to be timeless.
What began with quiet sketches and heartfelt commissions evolved into a name synonymous with elegance, intimacy, and enduring craftsmanship.
Annu Chadha hasn't just built a successful jewelry business; she's cultivated aliving legacy of beauty, trust, and a deep, abiding love for her craft. Her story is abeautiful reminder that when you pour your soul into what you do, when you trulyconnect with people, you don't just create products—you create something trulymeaningful, something that shines from the inside out, just like her jewels.
Our History
A Legacy, Still Unfolding
2000
A legacy is born as designer Annu Chadha establishes her maison, envisioned as a sanctuary for personal stories cast in gold.
2006
The brand opens its first boutique at the prestigious Taj Chandigarh, marking its official entry into luxury retail.
2007
With a deep-rooted passion, Annu Chadha's first creative atelier—the heart of our craftsmanship—blossoms in Chandigarh.
2011
The brand expands its presence, opening a flagship studio in South Extension, Delhi, which has been a celebrated destination ever since.
Today
For over two decades, our pieces have become cherished heirlooms, passing down stories through generations and celebrating timeless milestones.
